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The Serena Mashup Exchange

The Place to Post, Sell and Buy Business Mashups

 
The Exchange is a haven for really smart process people who use what they know to create business mashups and make some money on the way. You can find people with pieces of the puzzle (data, web services, SOA); and people who put the puzzle together.

Mashup Exchange is open for business and showcasing our Charter Members.

• Extend your reach & diversify channels
• Explore new technologies & be first to market
• Differentiate your product set and add value to core competency
• Align your strategy with Web 2.0 and SaaS services

Free Software, No Fees, No Points

• Post and sell your Business Mashup or service
• Download free pre-built Mashups and the tools to create your own
• Find Web Services used to build Mashups
• Build public and private MicroMarkets to promote your company and offerings
• Read Tutorials, Blogs, Articles & Advice from Expert Mashers
• Use Serena's marketing campaigns & tools
• You provide the solution; Serena is the platform

VALUE ADDED-RESELLERS

Help your customers, increase profitability, and grow your business

• Build a community around your product and grow your brand
• Create a library of repeatable process Mashups and sell as packaged offerings
• Enjoy higher margin business-process engagements
• Integrate your products with your client's own internal processes
• Mashup your key bundles and cross/up-sells to produce value-add solutions

PROFESSIONAL SERVICES ORGANIZATIONS

Gain internal efficiency and differentiate

• Demonstrate your expertise. Don't talk about it - show it!
• Scale your Intellectual Property and services revenues
• Own internal Mashup Libraries to facilitate re-use and capture IP
• Expose a wider audience to your expertise
• Give live demonstrations of business processes instead of hand waving

MASHERS AND POWER BUSINESS USERS

Empower your stakeholders while maintaining control

• Find, Try & Buy connected business processes
• Mash Yourself - Everything you need to build automated processes
• Use the wisdom of crowds. Find best practices and connect with experts
• Governance - give those innovative business users a safe, controlled environment to share and build Mashups
• Utilize those SOA and Web Services integrations you slaved to build

Or call/email Abed Farhan +1-360-844-5731